Does Your Web Site Sell in 7 to 12 Seconds
A person is in Olathe, Kansas looking for a plumber. So they go to Google and type in, “plumbers in Olathe Kansas“. Hmmmmm, several million results!! So now they read the top links and start clicking down the list.
What makes them stop their seaching and pick one plumber over the next? The answer is, a well written Web site that speaks to the searcher’s needs in 7 to 12 seconds. That’s right folks, for most find a business searches, Americans scan for 7 to 12 seconds and if they don’t see what they’re looking for, they’ve clicked the back button and moved down to the next company on the list.
So, look at your site, consider what it is you do as a company, and does your site speak to your target audience in 7 to 12 seconds.
Chris Nastav, KC Web Specialists, LLC, www.kcwebspecialists.com
Experts in how business gets done on the Internet (913) 908.5642