Social Media Catch-22 – I Don’t Know the Answer. Do You?

Ok all you savvy business social media users out there, please help me out with this riddle. Social media etiquette says – “Don’t be on social media trying to sell your products. It’s called social for a reason! No one is out there to be sold to.” So, for example, if I own a carpet … Continue reading

Ten Ways to Make “Some” Potential Customers Hate Your Website

As most of you know I have some pretty strong opinions about what should or should not go on a Website. But you know what? The only opinion that really matters, is what you the business owner of the Website want. Correct? Well actually, no! The only opinions that really matter, are what your potential … Continue reading

5 Ways To Become A Social Media Leader

Great article from Bigis The New Small Can You Recognize The Social Media Influencer? Well the obvious answer is yes, absolutely I can.  You may even think of some of your favorite Social Media Influencers and why you follow them.  Leading and influencing in the world of social media can sometimes be more difficult than … Continue reading

The Art of Engaging Your Prospect

guest post by Barbara Giamanco, co-author The New Handshake: Sales Meets Social Media Many sales professionals I talk too struggle with determining when engaging with a new prospect is appropriate in the online space. Sharing information, listening to the conversation and doing for others are often described as being the core attributes of a savvy … Continue reading

Measuring Your Brands SM Health

Had to share this great article from Mashable.   Thanks to social media brands have gone virtual and viral, making it easier to connect and communicate with consumers.  But…are you listening and providing what they need? Maria Ogneva Director of Social Media at Attensity explores and provides 7 steps to measuring your brand’s health online. Maria … Continue reading

Win $25,000 for Home-Based Businesses

Entrepreneur magazine has partnered with Kodak for a simple little contest that could just earn you some hard cash.  Can you tell the story of your business in a picture?   They say a picture is worth a thousand words.  In this case, it could be worth $25,000.  Click on the logo to learn more.

Sell Without Selling: 5 Social Media Tips

guest post by Joan Curtis, co-author The New Handshake: Sales Meets Social Media What is your Social Media IQ?  If you’re like most people, it’s pretty low.  Test yourself and find out! Recently, I conducted a marketing workshop for small businesses and entrepreneurs.  It amazed me how little those people knew about the power of the … Continue reading

Would Your Facebook Friends Burglarize Your Home?

You hear it on a daily basis, “Don’t reveal too much personal information in Facebook”. “Don’t tell people when you are not at home.” Check out this CNN story about a couple that was burglarized by one of their Facebook friends while they were at a concert. A concert they had just posted on Facebook … Continue reading

Social Lead Generation 101

by Barbara Giamanco, co-author The NewHandshake: Sales Meets Social Media (Praeger, August, 2010) “Whether or not you believe classical methods work, Social Lead Generation does not discard the model; it leverages a new media to change the protocols and methods of communication.” So writes Marcio Saito, blogger at The Click Company Community. He goes on … Continue reading

Tips to Open the Sales Floodgates with Social Media

Guest post by Joan Curtis, co-author The New Handshake: Sales and Social Media (Praeger, Aug. 31, 2010) How can businesses open the floodgates?  Is there a strategy for involving customers in your business decisions?  These are the questions we are all asking as we examine and explore the power of the social media. According to … Continue reading

Formula PR is Dead

When I started in PR many, many years ago there was barely an Internet, in fact we didn’t even have computers in our office for every employee.  We created and implemented multi-million dollar PR campaigns based on an almost 40-year old formula.  Sure it’s morphed some, but most corporate PR agencies continue using it, and … Continue reading

Virtual Business: Affordable Video Chats

If your business is anything like most of ours, you have clients across the country, and the rising cost of travel is forcing us to keep face-to-face meetings at a minimum. We here at Small Business Daily are big fans of Skype.  In fact most of our business, even overseas, is conducted via video conferencing … Continue reading

$30 Million Small Business Lending Boost

Senate Votes to Include $30 Billion Lending Fund in Small Business Aid Package The controversial amendment is now part of a bill that could go before the Senate next week. By Courtney Rubin |  Jul 23, 2010 Small business lending may get a boost thanks to a controversial $30 billion fund for community banks. The Senate … Continue reading

Google Places – A Great Information Source for Business Owners

As a business owner would it be of value to know how many people saw your company listed on that little map at the top of a Google search? Would it be even better if you could tell how many of them actually clicked your site from that list? Or even better, what words did … Continue reading

Expert Tips on Raising Capital

Richard Singer, co-founder and CEO of RaiseCapital.com and RaiseCapital TV, both outlets for entrepreneurs with start-ups, or existing businesses, to connect and share ideas with an array of investors regardless of geographic location, says that besides a killer business plan and concept, there are keys to attracting funding. He shares a few tips for success: … Continue reading

Don’t Sell. Train Customers to Buy

One of the great things we all love about social media at Small Business Daily is it’s ability to quickly deliver the latest information.  Information that we can easily deliver back to our readers.  Amongst other things, it helps us stay in touch with what friends and colleagues are up to. This article by Robert … Continue reading

Do People Owe Your Business Money? – Should You Hire a Mobster? No!!!!!!!

Most businesses today have clients that are good people, who want to pay their outstanding balances, but they just can’t seem to pull enough cash together to write that check. What should you do? No, do not hire someone like Luca Brasi. Something much simpler (and legal) is to use a tool like Pay Pal, … Continue reading

The “Big”, Scary Tax Increase for Small Business: What You Need to Know

The Big Tax Increase Facing Small Business Dean Zerbe, Forbes.com 06.09.10, 10:50 AM EDT Hedge fund taxes get all the attention. Congress is about to raise billions in taxes on some doctors, accountants and architects. While a possible increase in taxes on the “carried interest” of hedge fund and private equity money managers is getting … Continue reading

FamilyPreneurship: 10 Tips for Working with Family

Becoming an entrepreneur is hard enough as it is, but imagine owning a small business and you need to discuss a problem with an employee… and it’s your little brother. When you throw family into the mix it becomes even more complicated to effectively run a business.  There’s an emotion level not found in other … Continue reading

Why Google Loves Blogs

Content is king! Change is Queen! Google loves companies that put lots of content on the Internet and change it often. Google finds the technology/database/language that blogs are based on, very easy to understand and index. So what you have is a technology tool that is easy to index, it’s content rich, and change focused. … Continue reading