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Bowl of Spaghetti Theory Wastes Time and Focus for Small Biz

Posted by smallbizexperts on May 11, 2009 · 1 Comment

There are so many ways to market your business today, mostly thanks to the Internet. Chris Nastav has made some great points on Small Business Daily about many of these online networking opportunities and, I agree, that many have become quite a fad. One that has some business owners spending hours a day simply managing … Continue reading →

Filed under advertising, branding, Online Social Media, PR, public relations · Tagged with brand statements, define t, definig your target audience, demographics, effective communications, elevator pitch, how to network, Internet, Internet Marketing, key messages, marketing, marketing a business during a recession, marketing strategies, networking, online networking, public relations, small business marketing, social networking, target audience

Marketing a Small Business Requires Patience, Perseverance and Persistance

Posted by smallbizexperts on October 20, 2008 · Leave a Comment

After a long day of simply running your business it can be difficult to sit down and make time to focus on marketing. Even I sometimes stop at the end of the day and think “do I have to?”. And you do if you want to maintain the business you have and continue to reach … Continue reading →

Filed under Marketing, start a business · Tagged with brand identity, branding, how to develop a marketing plan, how to start a marketing plan, key messages, marketing, marketing plan, public relations, small business, small business marketing, why you need a marketing plan